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Certificate in Public Service Management » PSM06

Certificate in Public Service Management

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03 Jul - 21 Jul, 2023Live Online15 Days$6145Register
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Course Overview:

Globalisation of economic, legal, political, social, cultural and technological context has fuelled the need to modernise public services. With the increasing demands of citizens for better quality and efficiency as well as increased convenience, modernisation is no longer an option but has become a necessity. If a country needs to remain competitive in the global market, then it cannot rely on traditional means.

The users of public services are increasingly becoming tech-savvy and need more convenience and efficiency in the usage of these services; hence, up-gradation and appropriate use of information technology is extremely necessary for the public sector to support its customers in the best way possible.

Modernisation of public services affects in many ways but mainly results in increased efficiency, increased simplicity, greater consistency in quality of service, better public fund management. Modernisation also helps increase interaction between the government and citizens and thus helps plan public sector reforms in line with the expectations of users.

Traditional approaches not only hamper a government’s progress to remain competitive in the global market but also impact the usage of public services by customers. e-Governance as a concept has gained momentum over recent years, and all governments have welcomed this change as the need of the hour.

Introducing the concept of e-Governance is synonymous with building an information society, which has two pillars in technological innovation and global networking. While technology is at the crux of modernisation, technological innovation and advancement alone will not lead to successful modernisation.

Unification and equalisation of legal norms and legislations, upskilling of public sector professionals, gaining economic independence and improving international connections are some of the contributors to modernising the public services. Modernisation requires reform at all stages, be it fundamental changes in the methods of work of the government, in behaviours and work ethic or value systems within the organisation. Decentralisation is also an important factor of modernisation in the public sector.

This ZOE training course will empower you with in-depth knowledge of the need for modernisation of the public services and the necessary steps to successfully introduce modernisation in the public sector.

Undertaking this Certificate in Public Service Management course will provide you with the necessary information, skill, capability and exposure to be able to play a pivotal role in the modernisation of the services offered by your organisation. It will also prepare you to undertake additional roles and responsibilities and keep pace with technological advancements in your organisation, thus paving way for a faster and better growth path for you.

This Certificate in Public Service Management course will cover e-Governance in detail, which is the need across any domain these days. This, in turn, will ensure that you are competing not just to work in your role within your organisation, but are competent enough to think and work across any domain in any of the sectors—public, mixed or private.

The knowledge and experience gained through this course will help you set up your organisation for success, thus securing your future in a promising organisation, and contribute to the society by playing an important role in providing better, faster and more convenient services to the public.

Course Objectives:

The main objective of this Certificate in Public Service Management course is to empower public sector professionals with:

  • Complete knowledge and information of principles, trends and practices related to modernisation.
  • Complete experience and knowledge of tools and techniques instrumental in the successful implementation of e-Governance.
  • The skill to handle new technologies and software under the modernisation initiative.
  • A broader perspective to develop and present a strategy for the modernisation of public services offered by an organisation.
  • Experience to devise possible ways to solve current problems and overcome challenges.
  • The capability to make best use of innovation within the public sector for improving all aspects of services provided to citizens.

Training Methodology

Training at Zoe Talent Solutions is delivered in various formats, customised to the training content, trainee or trainee group background, etc. The course content is delivered through presentations and discussions by the trainer, who also encourages questions and experience sharing at relevant time points during the course delivery to foster two-way participation.

There are case studies, role-plays and group competitions and assignments that further help bring about variation and garner interests for the topic.

The course follows Zoe Talent Solutions’ Do–Review–Learn–Apply Model.

Organisational Benefits

With public sector professionals attending the Certificate in Public Service Management course, the organisation will benefit in the following ways:

  • A more equipped workforce to initiate and manage the implementation of modernisation of public services through various steps within the organisation
  • Increased innovation and change suggestions from employees for improving the service offering
  • Better, faster and more convenient services to citizens as a result of collective efforts of all public sector personnel
  • A more skilled and willing workforce who are technically equipped to handle and manage change as a result of modernisation
  • More planned and successful public sector reforms, with the optimal return on investment of efforts, funds and time.
  • Lesser risk as a result of changes to introduce modernisation of public services
  • Increased client satisfaction because of improved services
  • A happier, more motivated, more satisfying work culture
  • A competitive advantage in the global market space

Personal Benefits

Through this Certificate in Public Service Management course, public sector professionals will derive the following benefits:

  • In-depth understanding of e-Governance and the necessary experience to manage the successful implementation of the same
  • Increased skill and capability to accept and manage change within the organisation, as a result of modernisation initiatives
  • Ability and confidence to drive public sector reforms and derive the maximum benefits out of all efforts, time and funds invested
  • A more secure career within the organisation by stabilising and standardising the organisation’s policies, work, processes, etc. to global market standards
  • Increased knowledge and skill to work with the latest technologies for faster and more efficient output
  • Increased capability, potential and competency to work not just in the public sector but also in the mixed and private sectors
  • Increased agility and preparedness to undertake additional roles and responsibilities, thus ensuring faster growth and progression for oneself
  • Contributing to society and quality of life of citizens by making public services more convenient, faster and better in terms of quality.

Who Should Attend?

  • Directors, members of the Board and other top management members of a public sector organisation – to thoroughly understand all critical aspects of modernisation of public services.
  • Human resource professionals responsible for creating an innovative, value-based, growth-oriented, highly skilled work culture for better results in terms of efficiency, quality and innovation.
  • Auditors and compliance officials responsible for ensuring transparency and integrity of information and facts reported by public sector organisations as modernisation would involve a great deal of transparency to and more involvement of citizen and civic societies
  • Any other public sector personnel who can contribute to overall improvement and modernisation of public services
  • Any non-public sector personnel interested in e-Governance and public sector innovation through reforms, who wishes to make a difference to the service delivery by public sector organisations

Course Outline:

The Certificate in Public Service Management course will cover the following areas that are critical for the modernisation of public services:

Module 1 – Overview of Modernisation

  • Definition of modernisation
  • The need for modernisation of public services
  • Some examples of modernisation undertaken in the mixed and private sectors
  • Stepwise plan for a successful modernisation initiative

Module 2 – Advantages of Modernisation of Public Services

  • Established operations on democratic governance and rule of law (involvement of citizens and civic societies)
  • Long-term, well-established, sustainable operations and streamlined administrative procedures
  • Reduction in the risk of corruption and other fraudulent practices in the public sector
  • Youthful and aggressive workforce for more innovation and better crisis management
  • Improved quality of life of citizens through better service delivery
  • Increased accountability and transparency (corporate integrity) to society

Module 3 – Avenues for Modernisation Reforms in the Public Sector

  • Citizen and business engagement
  • Investment and resourcing
  • Policy, data and innovation
  • Organisation structure and operation
  • Workforce and culture
  • Overall productivity

Module 4 – e-Governance

  • Definition of e-Governance
  • Components of e-Governance
  • Steps to successfully introduce the concept of e-Governance

Module 5 – Open Government Partnerships

  • Definition of Open Government Partnerships
  • Relation of Open Government Partnerships to modernisation
  • Aims of this initiative
  • Benefits of this initiative

Module 6 – Steps to Modernising Public Employment as part of the Modernisation of Public Services

  • Increasing managerial flexibility, accountability and authority
  • Increasing benefits and perks to result in greater and more skilled recruitment in the public sector
  • More structured and employee-friendly employment contracts and agreements
  • More performance-based incentivisation
  • Faster, performance-driven, non-tenure-based vertical and lateral progression

Module 7 – Success Factors of Modernisation of Public Services

  • Involvement and character of the state/local governments
  • Relationship between central and local governments
  • Democratisation/decentralisation
  • Social reforms
  • Technology
  • Technically equipped and skilled employees

Module 8 – Challenges to Modernising the Public Services and Ways to Overcome These

  • Resistance to change by public sector professionals
  • Political pressure and interference
  • Unskilled workforce and traditional work culture
  • Shortage of public resources
  • Lack of accountability and transparency
  • Insufficient and mismanaged public fund spending

General Notes

  • All our courses can be facilitated as Customized In-House Training course.
  • Course duration is flexible and the contents can be modified to fit any number of days.
  • As for Open Enrolment Courses, we offer our clients the flexibility to choose the location, date, and time and our team of experts who are spread around the globe will assist in facilitating the course.
  • The course fee includes facilitation, training materials, 2 coffee breaks, buffet lunch and a Certificate of successful completion of Training.
  • FREE Consultation and Coaching provided during and after the course.

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